Siegel+Gale Brand Refresh

Identity Design

Design Systems

Brand Development

Brand Guidelines

In order to compete in an increasingly digitally focused world and truly embrace simplicity, Siegel+Gale launched a new website in 2015 and continues to roll out a new brand identity. The new Siegel+Gale brand identity serves as a functional and highly objective platform that speaks to the company’s guiding ethos. The brand provides a sensibility that elevates Siegel+Gale’s core skills in strategic thinking, language and design.